deVINE Dad Hat by '47 Brand (Adjustable Strapback)

The deVINE Dad Hat is our own logo cap, made with '47 Brand on its Clean Up, a relaxed, curved brim strapback in garment washed cotton twill with our deVINE logo embroidered on the front.

If you searched for the deVINE brand and want something to wear, this is the easiest place to start. We are a South Boston shop founded by three friends, and the dad hat is a simple way to rep the store. The '47 Clean Up is a low profile, unstructured style that breaks in quickly and adjusts with a strap at the back, so one size fits most heads. Wear it with the strap snug for a neat look, or loosen it for a slouchier fit.

Format and contents.

• Maker: '47 Brand, Clean Up style
• Material: garment washed cotton twill
• Fit: relaxed, adjustable strapback, one size fits most
• Brim: curved
• Logo: embroidered deVINE logo; on the Black hat it is stitched in white
• Colors: Black, White

Choosing a color. Black is the low key everyday pick with a crisp white logo that stands out. White is a lighter, summer friendly option that pairs with almost anything. Both share the same relaxed '47 shape and adjustable strap.

Care. Spot clean with cool water and a little mild detergent, then reshape it and let it air dry. Avoid the dryer and high heat, which can shrink cotton twill and pucker the embroidery. Garment washed cotton is meant to look softly worn in over time, which is part of the dad hat appeal.

Who it is for. Regulars who want to rep their neighborhood shop, Boston locals, and anyone shopping for a deVINE fan. It also makes an easy gift alongside something from our counter, and because it adjusts, you do not need to know the recipient's size. Both colors are unisex.

Pair it with. Complete the look with the deVINE Hoodie by '47, or add a couple of everyday house brand extras like deVINE Matches and deVINE Rolling Papers. Our house brand also includes CBD and hemp products made in Boston, and their certificates are posted on our lab reports page.

Pick Black or White and add the hat to your cart, or shop everything in our deVINE brand collection. Visit us at 619 E Broadway in South Boston, open daily 10am to 10pm, or reach our team.

Care: spot clean only, air dry, no dryer or high heat.